From "choosing" to "creating" a watch: UNDONE x Comtoir hold interactive custom watch event in Shibuya, Tokyo
At this event, we offer the opportunity to consult with staff in-store about combinations of dials, cases, hands, and straps, utilizing both digital and analog methods. At this event, we will offer the UNDONE-exclusive experience of creating your own custom wristwatch by combining dials, cases, hands, and straps. This is a special opportunity to consult with staff in-store and choose specifications that match your design, attire, and lifestyle. You can enjoy the experience of "creating your unique timepiece" tailored to your sensibilities and lifestyle, rather than simply choosing a ready-made watch.
Watch Customization Experience for First-Time UNDONE Users and Existing Owners Alike
In recent years, wristwatches have evolved beyond mere time-telling tools, gaining attention as fashion statements and items that express individuality and values. From those wearing a wristwatch for the first time to daily users, the joy of choosing a timepiece that suits their lifestyle is expanding.
UNDONE Basecamp Cali Bronze ¥48,400 - (tax included) Mechanical
UNDONE has been offering customizable watches that allow individuals to infuse their personality into a single timepiece through a diverse range of combinations for dials, cases, hands, straps, and more.
As an authorized dealer of watches and jewelry, Contevanou places importance on in-store proposals that cater to each customer's unique sensibilities and needs. This collaborative event combines UNDONE's flexible customization with Contevanou's unique interactive approach, presenting watch selection as a more personal experience.
Additionally, we will be accepting consultations regarding maintenance such as battery replacement, to ensure you can enjoy your watch comfortably for a long time. This event is enjoyable for both first-time watch buyers and existing UNDONE owners.
The Experiential Value of "Creating Your Unique Timepiece"
"Creating Your Unique Timepiece"
Utilizing the UNDONE customization app, you can confirm the combination of each part and the finished image, allowing you to specifically choose your ideal timepiece.
We propose an experiential value that is not found in ready-made products, encompassing the joy of choosing a design, the fun of considering material and color combinations, and the deepening affection for the finished timepiece.
In-Store Customization Also Available During the Event. UNDONE × Contevanou Supports "Creating Your Unique Timepiece"
The strap is one of the important elements that greatly influences the impression of a watch. During the event, we will ask for your preferred strap in advance and provide it to the extent possible, and you can also consult in-store about combinations of various parts and the finished image.
By checking combinations of dials, cases, hands, and straps, you can concretely visualize the finished look, allowing you to choose a satisfactory timepiece that includes colors, material feel, and compatibility with your attire.
Furthermore, some customizations, such as straps and buckles, will be handled immediately by Contevanou's in-store staff.
From the perspective of a watch specialty store, we will offer proposals tailored to customer requests, such as "combinations that suit you," "an elegant finish for a gift," and "specifications that are easy for daily use."
UNDONE Urban Mystique Mars ¥39,600 - (tax included) Mecha-quartz
Update Your Existing UNDONE to Your Personal Specifications
We will be offering customization proposals not only to customers considering a new UNDONE but also to owners who are already enjoying their UNDONE watches.
Along with maintenance such as battery replacement, we will propose strap changes and appearance revisions, providing an opportunity to enjoy your existing watch with a new look.
Furthermore, depending on the condition and specifications, we will also accept consultations regarding print repair and addition. This is a special opportunity to add your own personality to a watch you have cherished for a long time.
About Novelties
As one of the visitor benefits at this event, we will be offering an original tote bag.
We will develop this as a special project so that the time spent attending the event will be a memorable moment, not only for discovering watches and enjoying customization but also for creating lasting memories.
Proposing a unique timepiece using UNDONE's customization app and watchmaker's expertise, confirming the finished image
Utilizing UNDONE's customization app, you can check combinations of dials, cases, hands, and straps in-store.
Since you can review the finished image on screen, it's easy for even first-time custom watch buyers to understand and enjoy concretely imagining their unique timepiece.
This event leverages both digital and analog methods, allowing you to confirm the finished product digitally and then verify the actual texture and fit in-store.
We propose a way of engaging with watches that is true to yourself, not only for those looking to choose a new watch but also for those who want to rediscover the joy of their existing timepiece.
UNDONE × Contevanou Custom Watch Event
【Event Overview】
Period: May 16, 2026 (Sat) - June 14, 2026 (Sun)
Hours: 11:00 - 19:30 (Closed every Wednesday)
Venue: Watch and Jewelry Authorized Dealer Contevanou
West Sando Terrace E1, 4-28-7 Yoyogi, Shibuya-ku, Tokyo 151-0053
Phone number: 03-3299-8008
Email: info@contevanou.com
Official Instagram: https://www.instagram.com/contevanou/
Official Website: https://www.contevanou.com/
Google MAP: https://maps.app.goo.gl/BJ4iaS76vWG7KYUXA
【Event Details】
Beyond product sales, the store also offers after-sales services to ensure long-term enjoyment of your watch, including battery replacement, strap adjustment, and repair reception. Furthermore, we host events and fairs that allow you to deeply experience the brand's charm, emphasizing the creation of a space where not only the encounter with the product but also the very act of choosing becomes a special experience.

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